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Changelog

What shipped, week by week.

We build Decisa in public. Every phase below is live in production. If something here isn’t working as described, tell us and we'll fix it before the week is out.

  1. v0.6.1·feature

    Multi-touch attribution UI + Meta/TikTok OAuth scaffolds

    • Last-click, linear, position-based (40/20/40) models live in the dashboard
    • AttributionEngine + MultiTouchAttributionEngine services with model versioning
    • Meta Ads OAuth initiate route + InitiateMetaOAuthAction (awaiting prod credentials)
    • TikTok Ads OAuth initiate route (awaiting prod credentials)
    • AiAdvisorV2Service recommendations engine reading attributed revenue
    • Time-decay attribution model (7-day exponential half-life)
  2. v0.6.0·phase

    Phase 6 — Agency, billing, sub-accounts

    • Modular Stripe billing (Attribution / Campaign / Decisa Full)
    • Self-serve subscription, plan upgrade, cancel
    • Workspace entitlements + capability-aware sidebar
    • Agency surface: sub-account creation + client role
  3. v0.5.0·phase

    Phase 5 — Experiments, playbooks, benchmarks

    • Experiment registry with hypothesis + outcome tracking
    • Playbook templates for agencies and operators
    • Workspace benchmarks vs cohort medians
  4. v0.4.0·phase

    Phase 4 — CAPI pushback

    • Meta Conversions API integration
    • Google Enhanced Conversions pusher
    • TikTok Events API pusher
    • Per-event dedupe on event_id
  5. v0.3.0·phase

    Phase 3 — Generic /v1/conversions API

    • Site-key Bearer authentication
    • Signup, trial, subscription, sale, lead, custom event types
    • SHA256 email hashing + per-workspace IP salt
    • dcs_vid first-party cookie stitching
  6. v0.2.0·phase

    Phase 2 — Attribution module

    • First-party pixel.js with utm_*, gclid, fbclid, ttclid capture
    • Click → session → order canonical model
    • Last-click attribution + ROAS dashboard
    • UTM Builder with branded short links
  7. v0.1.0·phase

    Phase 1 — Campaign Management foundation

    • Multi-tenant workspaces + roles (Owner / Admin / Member)
    • Google Ads OAuth + read-only sync
    • Draft → Approve → Apply → Audit changeset state machine
    • Five deterministic audit rules

Coming next

Order may change. Anything shipped will land here within a day of going live.